Working in the wedding industry is challenging.

Wedding Vendors - 1/25/2024

Working in the wedding industry is challenging. It is most challenging because you constantly have competitors offering the next big specials, deals, coupons, and luxury packages. Because of this, competition can feel a bit overwhelming when it comes to owning a venue. This is a stressor because it may seem that every time you open social media, you constantly see ads posted about the next big place to get married.
Have you ever pondered the question: What does my competition have that I do not have going for me? In this blog written by the wedding show professionals at Oklahoma Bridal, we will discuss the top things to do in order to stand out as a wedding venue.

Tips on how to stand out as a wedding venue:

●Develop a smart marketing strategy: One of the hottest trends in 2024 is the authenticity in marketing. This basically means that if you want to find success with customers then you should lean into who you are. It is important to show off your work in the highest quality possible. Show customers what you have to offer and be true to yourself. This can be done by running social media ads, promoting your webpage, creating newsletters, and writing blogs.
●Offer a virtual tour: In the times after covid, many enjoy having a virtual option to tour. This is due to the fact that the couple may not be able to see the place in person for a variety of reasons. Offer couples the option to come in person or tour the place virtually via facetime, zoom, or through videos posted on your webpage or social media.
●Have the high tech hook up: In a world where technology runs everything, it is essential to have the high tech hookup. While many people are returning to real life travel, some may not be able to attend the wedding due to the fact that they have fallen ill, have an emergency, or cannot afford the cost of travel. This can be done through a live stream offered strictly to the guest.
●Invest in quality customer service: Investing in top notch customer service is a must. From the very first time you speak to your customers to the time the event is over, you want to remain professional and polite. Many people like to feel like royalty, and it is a great way to gain loyalty. This can be done by offering valet parking at the venue, providing drinks and snacks during the planning process, and never leaving any questions unanswered.
●Flaunt your amenities: Some of the most sought after amenities in 2024 are luxury bathrooms, a variety of room size options, and well appointed staff. It is important to flaunt your amenities so then clients and customers know what they are paying for.
Working in the wedding industry is competitive. However, with the right tricks and tips, you can be successful. Are you in search of more tips and tricks in order to gain more clients? If so, attend an Oklahoma Bridal Show. You can find over 100+ vendors in attendance and be able to meet those who work in the same field as you. Grab all of the details and claim your ticket for the next show now!